You already have a design system, real quotes, and a live app at a URL. The next 25 minutes turn those into one page. The build block right after this puts it live with your new name and logo.
ISB AI FoundersTELL THE WORLD
What this page is, and is not
The page a stranger sees before they try you.
The landing page
Sells the visit. One job: make a stranger tap the button.
Not this
Not a welcome page. Not a feature list. Not an about-us. The app does the work; this page just gets them to open it.
The full anatomy, top to bottom
One scrolling page. Four zones. Nothing else.
lunchrush.vercel.app
1 · HERO
Skip the lunch line.
Order at 10, eat at 12:00 sharp.
Order lunch →
2 · PROOF
“I used to lose ten minutes just standing there.” — Priya, grade 9
3 · HOW IT WORKS
SEE
today's menu
DO
order + pay
GET
a pickup time
4 · CLOSING ASK
No more waiting in line.
Order lunch →
1
Hero: headline in buyer words, one line, one big button.
2
Proof: your strongest real quote, with a name attached.
3
How it works: SEE, DO, GET as three steps.
4
Closing ask: the button again, one closing line.
Four zones, nothing else.
Headlines: wrong vs right
The buyer's win, in their words, under 8 words.
WRONG
“Welcome to LunchRush”
RIGHT
“Skip the lunch line.”
WRONG
“An AI-powered lunch platform”
RIGHT
“Order at 10, eat at 12:00 sharp.”
WRONG
“Our mission is to improve lunch”
RIGHT
“The line is 25 minutes. Your lunch isn't.”
The rule: the buyer's win, their words, under 8 words.
You first · I'm calling on someone
Say YOUR headline. Buyer language. Your real name is on it now.
Tap to reveal the rule
The transformation rule
A thesis is about the problem. A headline is about the buyer's win.
Thesis
“Students waste their lunch break in line.”
Headline
“Skip the lunch line.”
Zone 2 · proof
One real quote beats five adjectives.
Adjectives
“Fast. Easy. Reliable. Revolutionary. Game-changing.” What a founder says about their own thing.
One real quote
“I used to lose ten minutes of lunch just standing there.” — Priya, grade 9 What a stranger says. Goes right under the hero.
Best quote lukewarm? Use the most specific one anyway. Specificity beats praise.
The button
One action. Verb-first. It opens the actual app.
Try it now →
Order lunch →
Start free →
Learn more
Same button, top of the page and bottom of the page. Never a link to a document, never a contact form. One tap, the app opens.
Copy this prompt · run it in Kimi Code
The full landing page prompt, four zones.
"Build a landing page for my product as the home page. Product name: [name], logo at the top. ZONE 1 hero: headline [your buyer-language headline], one-line sub, big button [verb] that opens the app. ZONE 2 proof: this real quote with the name: [quote]. ZONE 3 how it works, three steps: they SEE [ ], they DO [ ], they GET [ ]. ZONE 4: the button again with one closing line. Simple, clean, matches our design system. Mobile first."
Run it, iterate once, redeploy. This goes live at the same URL five strangers open at 14:45.
Exercise · team
FOLLOW ALONG · laptops open
Fill every bracket. Don't hit run yet.
1. Decide your headline out loud, as a team.
2. Pick your strongest real quote, with a name.
3. Fill all four zones into the prompt above.
2:00
The 11:00 build block runs it and redeploys. Win by lunch: your URL opens on a 4-zone branded landing page.
Exit ticket
LEAVE WITH · The full landing page prompt filled in, ready to paste and run
DECIDED · Your headline, your quote, your button verb
NEXT · 11:00 build makes it live. 13:40 the price joins zone 1. At 14:45, five strangers land here first.