Strangers touched it. You watched.

ISB AI FoundersBUILD

What just happened

Named. Branded. Priced. Landing live. Deck drafted. Strangers tested it.

You picked a real name and logo, shipped a front door and a story before lunch, put a real price on the page, put your product in front of people who had never seen it and don't owe you kindness, and made your first AI media asset. Some of it went sideways in front of everyone. Good. That is exactly what "launch fast" is supposed to feel like.

Standup: the rules, every day

60 seconds. Your live URL. Nothing else.

Pull up v1, not a plan for v2. Tonight's question for every team, exactly as asked: what's the most painful thing a stranger did to your product today?

Standup · team by team

Your 60 seconds.

1:00 on the clock

1Pull up your live v1 on the big screen.

2Tell the room the most painful thing a stranger did today.

1:00

Next team when it hits zero

Journal

OFFLINE · screens closed

Three lines, alone.

3:00 on the clock

1Shipped: the one real thing you made today.

2Hardest: the moment that actually slowed you down.

3First tomorrow: the very first thing you'll do at 9:00.

3:00

Keep it, no one reads it but you

Tonight's homework

Tonight, two more people get to be confused by your product. On purpose.

Put 2 people at home in front of your live URL. Watch silently, exactly like you did in the classroom today. Log every confusion, no matter how small it feels, and bite your tongue when you want to help.

Destination

TEAM FOLDER

Bring the log tomorrow. It feeds straight into tomorrow's ranked fix list.

Tomorrow · Day 4 · IMPROVE & LAUNCH

“Do things that don't scale. Charge for it.”

Tomorrow, the bell rings for real money.

Go home

Embarrassment today is speed. Wear it well.

Every real founder has a stranger-gauntlet story worse than yours. You just got yours on day three instead of year three. See you at 9:00. Bring the log.

Before you leave

BRING TOMORROW · Your confusion log: 2 people at home used your live URL while you watched in silence.

Tomorrow: the product loop on tonight's evidence, then the launch video, then the first-dollar hunt at 15:10.

Tomorrow afternoon you charge real money. Rest.

Optional: want to keep building tonight? Checkpoint first, then go. 30 minutes max, builder's machine only.