ISB AI Founders · portal
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Day 2 of 5 · CUSTOMERS · Thu Aug 6

Run like a company. Ship like one too.

“Talk to users.” The answers are outside the building.
By 5pm: your app at a public URL, a design system applied, a full wireframe, an extended build order, and 5+ real interviews done.
Sessions
Tonight’s homework · real people, 20–30 min
2 more interviews outside the family: neighbors, relatives, friends at other schools. Write down the one answer that surprised you. Optional: keep building tonight, checkpoint first, 30 minutes max.
Materials for the day
A bell for rotationsInterview guides ×40Marker per teamSticky notesStyle card templates